Tag Archives: Bogleheads

My First Year as a Personal Finance Blogger

My blog just celebrated its first birthday.  The Financial Journeyman was launched on April 8, 2017.  Time sure does go by quickly when you are having fun and interacting with great people.

When I launched this blog, I had very low expectations.  My expectations were low because I never created a blog before.  After I decided to create this blog, I did some research on how other blogs performed during their first year.

Many of the general posts that I read about initial blog traffic stated that traffic will be slow in the beginning.  Some bloggers wrote that they received zero traffic for months.  For some, the only person who read their blog was their Mom.  That had me worried because I knew that I would be in trouble if I had to rely on my Mom to read this blog.  Joking aside, I knew that creating a blog was going to take a great amount of time, effort, and some money.

Before I created The Financial Journeyman I never interacted on blogs or forums.  They have always been useful sources of information.  My approach was just to visit, read, and move on.

That approach had to change.  I did not know anyone in the Financial Independence Community.  To meet people and make connections, I had to start interacting with people who were sharing about their personal financial situations on various online platforms.

In a sense, I felt like the personal financial blogger who came in from the cold.  This blog was not about tracking a transformation that followed a psyche change about money.  I was already saving and investing for 20 years, close to being financially independent, and planning on retiring in 2028.

The Financial Journeyman was created to share what I have learned along this journey.  It is written for those who want to achieve financial independence first and then plan for an early retirement.  The content is for both beginners as well as for those how are already taking the required actions to make their own financial goals a reality.

Social Media

Since my blog is anonymous, Twitter seemed to be the best option to start with.  I keep my blog anonymous because I talk openly about my financial situation.  There are some people like my boss and extended family who I do not want to know about the details of my financial situation.  The other reason is that I do not want to be robbed.  I read the book In Cold Blood by Truman Capote at a young age and I suggest it to anyone who has considered sharing about their wealth without protecting their identity.  Twitter has been a great tool for growing traffic and interacting with other bloggers.  In my first year, my list of followers has grown to over 2,700 people.

The Financial Independence Community

Rockstar Finance has been an invaluable resource.  I have had three posts featured in the past year:

How the Mob Influenced My Asset Allocation

Keep Your Hands Off My 401K

Funding Retirement with the Bucket Approach

J. Money was kind to me and greatly helped to get my blog some traction.  ESI who now owns Rockstar Finance is also a good guy and featured me as M25 in his interview series about millionaires. Being featured on those sites truly helped to get my blog some needed exposure among 1,500 other personal finance blogs.

Guest posting is also important for new blogs.  It is a way to get introduced to new readers.  My first guest post was on My Millennial Guide.  Over the past 12 months, I have written guest posts on several websites including Chief Mom Officer, Keep Thrifty, Abandoned Cubicle, and for Michael Dinich.  All those posts have helped introduce me to new followers.

It is fun to meet people and chat online.  For me, however, I like to meet people in person.  It is fun to hang out and talk with people who share the same passion for financial independence.

In the past year, I have started attending my local Bogleheads Chapter Meeting in Philadelphia, Pennsylvania (120 miles away).  At that group, I have had the opportunity to meet some nice people who welcomed me to the group.  At the most recent meeting, I had the opportunity to meet Erin Arvedlund from the Philadelphia Inquirer.  Erin Arvedlund might not be a familiar name, but she was the original journalist who broke the Bernie Madoff Ponzi Scheme story while working for Barron’s Magazine.  Yes, she is the real deal.

In November, there was a Rockstar Finance Meet-up in New York City.  This was a chance to meet some of the best personal finance bloggers who live on the East Coast.  At this event, I had the opportunity to meet Stefanie O’Connell, Josh Holt from Big Law Investor, The Luxe Strategist, and Liz from Chief Mom Officer.  At that event, I also met another Pennsylvania Guy named Church who blogs at My Mattress Money.  Like myself, Church is a big Philadelphia Eagles fan.  He and I frequently chat about the Eagles and message each other during the games.  It was fun to root for the eagles together on their way to a Super Bowl victory.

It seems like I am making new friends every week.  A short while ago I was able to meet a financial blogger who lives near me.  I had the opportunity to have dinner With Michael Dinich.  Michael is a financial professional as well as a blogger.  He is a generous guy.  He and I are currently working on a few collaborations together.

My most recent financial meet-up was the ChooseFI meet-up in Philadelphia.  There are many outstanding financial podcasts, but ChooseFI is one that I tune into almost every week.  It was fun to expand my circle of friends even more.  I had the pleasure of meeting Kait who blogs at Not Your Average Millennials. This was a very friendly and welcoming group of people who are working hard to reach financial independence.  I am looking forward to hanging out with this group again.

People might think I am crazy to dedicate a whole Saturday to drive to these big cities to talk money with strangers.  If I was not passionate about it, I would not do it.  If I want to make new friends and expanded my reach, I need to put forth the effort and go to them.  It is not different from any other personal or professional relationship.

Writing

This post is about a blog, so I guess I should touch on writing.  My advice is simple.  The first post is the hardest.  I thought about creating a blog for a very long time.  I decided that I did not want to one day reach old age and look back and wish that I had written.

It is a craft.  It takes practice.  It is difficult, but I am striving for progress.

Reading makes writing easier.  You might be a personal finance blogger, or you might blog about something entirely different.  Read other bloggers that are in your space.  Read books, journals, and forums too.

Just keep writing.  Dedicate some time to write every day.  The more you do it, the easier it becomes.

Blog posts are short.  Even longer 3,000-word blog posts are short compared to a book.  I have found that diction is super important in blog posts. It is crucial to be as clear as possible.  As a personal finance blogger, the logic is the easy part.  The difficult part is capturing the ethos and pathos.

Finding Balance

I post about 5 times per month.  This is a part-time blog.  On top of managing this blog, I have a full-time HR job where I manage the Recruiting for four different healthcare campuses in two different states.  That job eats up a good chunk of my time and energy.

Every morning, I try to dedicate about 45 minutes for reading before work.  Every evening, I dedicate at least one hour for writing and editing posts.  My time is limited, so I need to be efficient.

Blog Performance Metrics

So, how has this blog performed over the past year?  The Financial Journeyman was raked as the 15th fastest growing personal finance blogs over the past year.  That statistic truly humbled me.

This is the third post about performance metrics that I have written.  If you want to see some of the early stats, I wrote a six-month as well as a nine-month review.  Below are some of the metrics for the 1st quarter of 2018 as well as my total metrics for the past 12 months:

January 2018

  • Sessions – 1,050
  • Users – 724
  • Page views – 1,859
  • Pages/Sessions – 1.77
  • Average session Duration – 1:23
  • Bounce Rate – 71.14%
  • Number of Sessions per User – 1.32

February 2018

  • Sessions – 980
  • Users – 753
  • Page views – 1,699
  • Pages/Sessions – 1.73
  • Average session Duration – 1:38
  • Bounce Rate – 69.59%
  • Number of Sessions per User – 1.30

March 2018

  • Sessions – 3,956
  • Users – 3,289
  • Page views – 5,370
  • Pages/Sessions – 1:36
  • Average session Duration – 1:09
  • Bounce Rate – 84%
  • Number of Sessions per User – 1.20

April 2017 – March 2018

  • Sessions – 16, 537
  • Users – 12,300
  • Page views – 25,454
  • Pages/Sessions – 1.54
  • Average session Duration – 1:17
  • Bounce Rate – 76.74%
  • Number of Sessions per User – 1.36

Conclusion

There you have it.  That was what it is like to be a blogger for one year.  It is now easier than ever to create a blog.  If there is a subject that you are passionate about, you owe it to yourself to write.  You also owe it to others.  People want to read about what you have to offer.  It is a therapeutic process.  It is hard but rewarding.  It is your opportunity to share with the world. People want to read about an experience, direction, and what is possible for them to achieve.

It has been a pleasure to share this year with all my readers.  I am looking forward to an even more exciting second year of blogging.  When it comes to personal finance and especially investing, we do not know what is coming next.  That is why it is important to have a plan and find trusted resources that you can stick with.  My goal is to be one of those trusted resources for you.

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Meeting the Bogleheads

In February, I attended my first Bogleheads chapter meeting.  It was a long drive.  I drove over 100 miles to the Philadelphia meeting in King of Prussia, Pa.  I have been a follower of the Bogleheads.org forum for many years and have spent countless hours reading the Bogleheads.org forum.

The Bogleheads take their name from John C. Bogle who founded Vanguard in 1975.  He created the Vanguard 500 Index Fund (VFINX).  The Vanguard 500 Index fund (VFINX) was the first index fund available to individual investors that tracks the S&P 500.  John C Bogle has also made a career of being a champion for small investors.  His approach to investing is to build a portfolio of low-cost index funds that are tax efficient and to stay the course during all market conditions.

The Bogleheads are a group of people who follow the investment teachings of John C. Bogle.  They have a forum Bogleheads.org.  They also have written The Bogleheads Guide to Investing and the Bogleheads Guide to Retirement Planning.  The Bogleheads are an altruistic group.  They help others learn about investing at no cost and have donated the proceeds from their books to charity.  A person can post a question about investing, education, careers, consumer goods, as well as other topics related to personal finance on the forum.  Most questions receive many answers from highly knowledgeable and experienced investors.

The Bogleheads’ Guide to Investing

The Bogleheads’ Guide To Retirement Planning

I did not know what to expect since it was my first meeting.  Everyone was friendly and welcoming.  They were happy to see everyone who was in attendance.  Even though I did not know anyone, it was like a meeting with old friends.

There were about 30 people who attended the meeting.  They said that it was one of the larger chapter meetings.  Some people were longtime members.  Others were first-timers, such as myself.  There were people in attendance from Philadelphia, Maryland, New Jersey, Washington D.C., and the Poconos.

It was nice to put a face to some of the avatars that are regular contributors to the forum.  It was a pleasure to meet “Lady Geek”.  If you follow the forum, you know her as the moderator who regularly monitors the posts.  She makes sure that the rules are followed.  If someone strays from following the rules, the post will be removed or the thread will be locked.  The Bogleheads forum is as close as it comes to being a perfect online community.  That is due to the hard work that the moderators put into keeping it positive and educational.  No politics, religion, trolling, or solicitation is allowed.

The topics that were discussed over the course of two hours were:

  • Retiree Portfolio Model, a highly informative lecture on Roth conversions (think MBA level).
  • Social Security tax impact calculator, how a Roth Conversion can impact your Social Security taxes (think Ph.D. Level).
  • Asset allocation, Lady Geek gave a great lecture on asset allocation based on risk tolerance (think undergrad level for newcomers).

It was truly an intense 2-hour lecture.  It was almost information overload.  I left the meeting feeling stimulated and exhausted.  I cannot wait to attend the next meeting in May to listen to the lectures on tax loss harvesting.

The Bogleheads have chapter meetings in most major U.S. cities.  They are free to attend.  I highly recommend attending if you are into reaching FI and FIRE.  If you are interested, there is a local chapter section on the forum to find a meeting near you.  Also, if you are interested in the calculator and more detailed notes from the February 2017 meeting, they can be found under the Philadelphia chapter meeting section on the Forum.